Becoming Emotionally Safe Humans in a Noisy World As the year closes, here’s a question worth sitting with: What kind of person do people experience when they experience you? Not your brand. Not your resume. Not your social proof. You. I’ve come to believe that the greatest impact we can make—in sales, leadership, business, and … Continued
Sales Psychology: Understanding the Mind of Your Buyer to Close More Deals The secret to closing more sales isn’t in a slick pitch or fancy closing techniques. It’s in the mind of your prospect. People buy for their reasons, not yours. If they’re not buying, it’s because: You haven’t asked enough questions to truly understand … Continued
The Psychology Behind Closing More Sales Most people are more motivated by fear of loss than by the hope of gain. This principle, as outlined in The Full Fee Agent by Steve Schull and Chris Voss, is one of the most powerful insights you can use in sales. Instead of focusing on what your prospect … Continued